A new reality television show that pits Scouts against adults in feats of outdoor skills—“Are You Tougher Than a Boy Scout?”—is set to debut March 4 on the National Geographic Channel.
To help promote the show in your area/region/council, head to the Marketing Toolbox (see link below) and share the range of downloadable digital and print assets to help create awareness and encourage Scouts and Scouters to watch the show!
Resources:
- Scouting magazine’s “Bryan on Scouting” blog
- Official video trailer
- Toughscout.com (Official National Geographic Channel site)
- Promotional materials (BSA Marketing Toolbox)
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